About Je Joue

Welcome to Je Joue's decadent world of elegantly naughty, intimate lifestyle toys.

Indulge yourself in our high-end, 100% body-safe collection that extends from personal massagers and cock rings to butt plugs, kegel balls, rabbit vibrators and all-rounders. The expert insight and extensive research we share combined with the innovative and discreet toys we develop for our customers brings new levels of play and discovery to your sex life. 

Stylish, understated (but not to be underestimated) and beautiful in look and feel, our products are of the ultimate quality and give the richest, deepest pleasure. Launched in 2008, Je Joue is passionate about empowering couples and individuals to have greater, enhanced sexual experiences. Inspired by pioneering "sex-positive" global retailers, we aim to help beginners and those more experienced alike to enjoy and understand their bodies better, and let their imagination run wild. 

Based in London, with offices in San Francisco and Shanghai, Je Joue's dedicated team has garnered more awards over the past three years than any other designer sex toy brand, including three "O" awards, a Venus award for innovation and an AVN award for best small toy company.

Unlock and explore our luxurious world of intimate possibilities.